World Coffee Heritage Forum: A dialogue connecting coffee culture, knowledge
The World Coffee Heritage Forum, held from April 17 to 19 at the World Coffee Museum in Dak Lak province, underscored coffee as a “living heritage” capable of connecting people, communities and civilisations, and fostering harmony, creativity and sustainable development.
Hue Nam Temple Festival opens, offering distinctive cultural, spiritual space in Hue
Thousands of people from across Vietnam are gathering in the central city of Hue on April 18 to take part in the Hue Nam Temple Festival, creating a vibrant yet solemn cultural and spiritual atmosphere rich in artistic expression.
Hung Kings Temple Festival, associated tourism week kick off
A ceremony to open the Hung Kings Temple Festival and the 2026 Ancestral Land Culture and Tourism Week was held on late April 17 in the northern province of Phu Tho, home to the Hung Kings Temple historic site – a place of worship dedicated to the legendary ancestors of the nation.
Conference identifies drivers for Vietnam’s cultural development in new era
A national scientific conference on developing Vietnamese culture in the new era under the Politburo’s Resolution No. 80-NQ/TW was held on April 15, bringing together scholars, researchers, lecturers, cultural regulators and artists nationwide to analyse the resolution's theoretical and practical approaches.
Top Vietnamese leader attends friendship music concert in Beijing
A friendship music concert celebrating the state visit to China by General Secretary of the Communist Party of Vietnam (CPV) Central Committee and State President To Lam and his spouse, along with the Vietnam - China Tourism Cooperation Year 2026–2027, took place in Beijing on April 15 evening.
Vietnam’s tourism defies fuel price shock with record Q1 “hat-trick”
Despite global headwinds stemming from tensions in the Middle East, Vietnam’s tourism sector posted a record-breaking first quarter, pulling in more than 2 million foreigners per month and achieving its strongest Q1 performance on record.
Ancestral legends revived through contemporary performance
Reimagining origin legends through contemporary stage language, the opening art programme of the Hung Kings Temple Festival and the 2026 Ancestral Land Culture and Tourism Week, reflects the spirit of the Politburo’s Resolution 80-NQ/TW, which places culture on par with the economy, politics and society, focuses on preserving and promoting heritage in modern life.
Vietnam – a safe destination amid global uncertainties
As global instability and rising travel costs reshape tourism trends, Vietnam is increasingly positioning itself as a safe, accessible and cost-competitive destination, drawing a growing influx of international visitors and strengthening its reputation as a resilient and trusted tourism hub.
Ho Chi Minh City taps traditional arts to strengthen cultural soft power
By removing institutional barriers, accelerating heritage digitalisation, and forging stronger links with tourism, Ho Chi Minh City is moving beyond preservation to transform traditional theatre into a competitive cultural industry, leveraging the “soft power” of culture as Vietnam deepens integration into the world.
Son Doong tourism gets global boost from CBS television programme
The appearance of Son Doong Cave in the US's renowned CBS television programme “60 Minutes” is expected to create a strong international media impact, helping boost tourism promotion efforts and elevate Quang Tri’s position on the global travel map.
Vietnam gains popularity among Filipino travellers
Vietnam is increasingly emerging as a preferred destination for Philippine travellers, welcoming over 482,000 arrivals in 2025, as ASEAN visa exemption policies provide favourable conditions for enhanced tourism cooperation and closer bilateral exchanges.
